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How to Define a Product Strategy: The Value-Based Approach

How to Define a Product Strategy: The Value-Based Approach

In my article on why Product Management is so misunderstood, I described how the discipline is structured around two core tenets: Define a clear, value-based product strategy Create and manage a healthy roadmap In this post, I’m going to go into depth on the first — why I believe a ‘value-based’ approach to defining a product [...]
Q&A With the new VP of People & Culture – Stine Ludvigsen

Q&A With the new VP of People & Culture – Stine Ludvigsen

I started my design career in the music industry as an Art Director, and then moved on to starting my own small agency with a couple of friends selling mobile Augmented Reality solutions, apps and websites to brands in Europe and Asia, including Samsung and Lee. Meanwhile, I studied Visual Communication at The Royal Danish […]

Usability testing and how to convince your stakeholders

Usability testing and how to convince your stakeholders

In-depth user research is vital for truly understanding human needs, behaviours and motivations. Usability testing is unquestionably an essential part of user research. But what does it really mean? Why should you care? And what should you take into consideration? What is usability testing? Usability is defined as “ease of use”. To be more specific, […]

Reduce risk in your product development with Hypothesis-Driven Design

Reduce risk in your product development with Hypothesis-Driven Design

Releasing new products and features is often risky business. If you don’t solve the right problem or meet your users’ expectations, it can have detrimental consequences to your company’s success. From experience, I’ve learned that new releases are most risky when they’re build on an equally unreliable foundation — assumptions. We tend to think that […]

Three steps to defining an awesome product

Three steps to defining an awesome product

In our last blog post on Product Management we talked about the purpose of the discipline at a high level. Product management is about creating better commercial outcomes through digital solutions by determining what the right thing to build is. In this post, we wanted to bring the discipline to life by describing how Product [...]
Senior Frontend Developer

Senior Frontend Developer

We are looking for a motivated and talented frontend developer with a passion for learning and growing with a positive, proactive attitude. Nodes create awesome mobile solutions and we’re building a team that can take that to the web. If you are someone who is comfortable taking an idea from design through to deployment then [...]
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