I started my design career in the music industry as an Art Director, and then moved on to starting my own small agency with a couple of friends selling mobile Augmented Reality solutions, apps and websites to brands in Europe and Asia, including Samsung and Lee. Meanwhile, I studied Visual Communication at The Royal Danish […]
The management and I saw a sweet spot in the market for Digital Life Science Services Powered by Nodes.
In-depth user research is vital for truly understanding human needs, behaviours and motivations. Usability testing is unquestionably an essential part of user research. But what does it really mean? Why should you care? And what should you take into consideration? What is usability testing? Usability is defined as “ease of use”. To be more specific, […]
Releasing new products and features is often risky business. If you don’t solve the right problem or meet your users’ expectations, it can have detrimental consequences to your company’s success. From experience, I’ve learned that new releases are most risky when they’re build on an equally unreliable foundation — assumptions. We tend to think that […]